News Release
 August 31, 2021
CONTACT: Kathy Sautter
716 635 5577

WILLIAMSVILLE, N.Y. – Tops Friendly Markets, a leading full-service grocery retailer in New York, northern Pennsylvania, and Vermont, is pleased to begin its annual campaign for the United Way of Erie and Niagara County. The campaign will kick off September 5 at all participating Tops Friendly Market locations in Erie and Niagara Counties and will run through September 18, 2021.

This year, Tops is also proud to serve as the Summit sponsor of the Over the Edge event, which will help raise much needed funds for John R. Oishei Children’s Hospital and the United Way of Buffalo & Erie County. Taking place on Saturday, October 2, Over the Edge challenges the community to step up, face their fears and go over the edge to support programs, research, and direct care that provide building blocks for a healthy future, by rappelling off of One M&T Plaza.

Your donation of $1.00 at any Tops register (or by rounding up your change) allows United Way of Buffalo & Erie County to invest in programs and initiatives that offer preventative care and health education for children and mothers and John R. Oishei Children’s Hospital to provide crucial life-saving programs and care. Together, we are building a healthier community, one child and mother at a time.

To participate in this once in a lifetime thrilling Over the Edge experience you have to commit to raising a minimum of $2,000.

“Tops Markets strongly believes in giving back to the communities in which we serve and are proud to say that over the past two decades we’ve raised over $5 million dollars for the United Way,” said Diane Colgan, United Way Board Member and senior vice president of marketing for Tops Markets. “With the help and compassion of our associates and customers, we know we can make a difference supporting the United Way Campaign and now there is a thrilling way to reward someone who steps up to the the challenge.”

Tops has conducted this campaign with the United Way since 2013 and donated over $52,876 last year alone. Additionally, Tops has supported the United Way’s Corporate Challenge and encourages its associates to make a contribution to the United Way’s annual campaign as well.

# # #

About Tops Friendly Markets Tops Markets, LLC is headquartered in Williamsville, NY and operates 157 full-service supermarkets with five additional franchise stores and is the largest private, for-profit employer in Western New York. As a leading grocery retailer in New York, northern Pennsylvania, and western Vermont, and with the support of 15,000 associates, our core mission is to help our communities flourish. We support programs that seek to eradicate hunger and disease; promote the education of our youth; and to ensure we reduce environmental waste and energy consumption while providing our customers with sustainably sourced, high quality products. For more information, visit


Press Room Archive