News Release |
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| FOR IMMEDIATE RELEASE: DATE: March 10, 2023 |
CONTACT: Kathy Sautter 716 635 5577 |
| LITTLE LEAF FARMS’ FRESH LETTUCES ARE ROOTED IN SUSTAINABILITY | |
| (Williamsville, NY) – When you take great care in choosing your business partners, you find people who share the same goals. At Tops, we certainly found this to be true when partnering with Little Leaf Farms. Little Leaf Farms is transforming the way food is grown to bring salad lovers deliciously fresh and crisp, sustainably grown leafy greens. Their state-of-the-art, hydroponic greenhouses use sunlight and captured rainwater to grow the freshest lettuce, which is harvested and delivered to stores within 24 hours, significantly improving shelf life. “We get lots of calls and emails from Little Leaf Farms fans who are surprised and delighted by the quality and shelf life of our lettuce,” said Carina Young, associate brand manager for Little Leaf Farms. “Most lettuce travels 3,000 miles across the country, sacrificing fuel and freshness along the way. By growing closer to stores like Tops, we’re able to significantly reduce food mileage and food waste while offering our consumers fresher, better tasting greens.” They even take their sustainable efforts one step further by resourcing all that water from mother nature herself! They collect 100% of the water that falls onto their roof, sanitize it, and then use it to water their greens, only drawing on groundwater in times of severe drought. Any excess water that the lettuce does not use, is recycled through their water filtration system, and put back in the greenhouse. Growing this way uses 90% less water than field grown greens. Partnering with Little Leaf Farms allows Tops the peace of mind knowing we’re providing our customers with a product free of any GMOs or harmful pesticides and chemicals. Additionally, with their greenhouses centrally located throughout the Northeast, the proximity allows Tops to cut down on its fuel emissions during transportation from the greenhouse to the Tops warehouse. “When it comes to best in class, Little Leaf sets the bar pretty high,” said Brandon Bentley, Tops category business manager for vegetables. “Not only do we pride ourselves in the relationship with the farm, but the entire organization believes in the same future we do. One with your food closer to home, one where you know your food is not only good for you, but good for our future through proper practices and pushing the envelope of innovation in sustainability.” Tops is proud to carry several of Little Leaf Farms’ products in most of our locations including their Baby Crispy Green Leaf Lettuce as well as Sweet Baby Butter Leaf. For more information on Little Leaf Farms visit www.littleleaffarms.com ### About Tops Friendly Markets Based in Williamsville, NY, Tops Markets currently operates 149 grocery stores in New York, Pennsylvania, and Vermont, including five that are run by franchisees. As the largest private, for-profit employer in Western New York, with over 14,000 associates, the company is dedicated to providing sustainably sourced, high-quality products, while helping its communities flourish via support for programs that eradicate hunger and disease, educate youth and reduce environmental waste and energy consumption. For more information, visit www.topsmarkets.com. About Little Leaf Farms Little Leaf Farms is on a mission to transform the way food is grown through peri-urban agricultural practices that are rebuilt for the modern world. Using advanced greenhouse technologies, Little Leaf Farms is growing fresh, sustainably farmed lettuce 365 days a year. Little Leaf Farms utilizes captured rainwater, natural sunlight that shines through high transmission glass, and solar-powered energy in their precise, soil-less hydroponic farming. The crispy, flavorful baby greens are harvested without ever touching human hands and are never treated with chemical pesticides, herbicides, or fungicides. For more information, visit littleleaffarms.com or @littleleaffarms.
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