News Release
 December 29, 2023
CONTACT: Kathy Sautter
716 468 0216

WILLIAMSVILLE, N.Y. – Today, Tops Friendly Markets announced that during the month of January 2024 it is offering schools the chance to earn double the rewards as part of its Tops in Education Program (TIE). Participants enrolled in the program will now be able to earn up to 10% for your school(s) during the ENTIRE month of January!

Beginning January 1 through January 31, 2024 your designated school(s) will earn DOUBLE the rewards when you purchase participating products including TOPS Brand, Full Circle™, TopCare®, Tippy Toes, Simply Done™, That's Smart®, and Best Yet® with your registered Tops BonusPlus® Card. It’s that easy to earn up to 10% back to your selected school(s)!

What’s more these items are ideal for the busy, working family. Not only are they a great value but also items that will help you pack your lunch totes with healthy and nutritious options as the kids head out the door. Be sure to look at your weekly Tops ad for great savings on these great brands.

“Tops wants to ensure that our local schools have the tools they need in order to succeed,” said Kathleen Allen, senior manager of community relations for Tops Markets. From funding school fieldtrips and school dances to extra supplies for the classroom and youth sports, Tops has learned that the supplemental funding that TIE has afforded these school districts has truly been a blessing.”

Since the program’s inception in 2012, Tops has donated more than $1.7 million to over 1,000 participating schools.

Not registered for the 2023-24 school year yet? No worries – there still is time to earn for this school year!

Simply visit where not only can you sign up your school, but you’ll also find helpful tips from our most successful school fundraisers. A shopper can designate up to three schools in grades K-12 to receive funds from the program during the 2023-24 school year (September 1, 2023 - May 31, 2024). Start shopping and start earning today! Taking part in TIE is easy! • Simply logon to where you can quickly and easily register your Tops BonusPlus®card for the program. • Here you may select up to three schools in grades K-12 of your choice from a list of schools that have registered to be the benefactor of your Tops shopping. “This program provides a great value for our customers while helping to provide funding for educational needs in the communities we serve,” said Kathleen Allen. “As we at Tops strive to help eradicate hunger and improve the quality of life for children, we couldn’t be more proud of this achievement of donating more than $1.7 million dollars back to local K-12 schools over the past eleven years, through Tops in Education.”

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About Tops Friendly Markets

Based in Williamsville, NY, Tops Markets currently operates 148 grocery stores in New York, Pennsylvania, and Vermont, including five that are run by franchisees. As the largest private, for-profit employer in Western New York, with over 14,000 associates, the company is dedicated to providing sustainably sourced, high-quality products, while helping its communities flourish via support for programs that eradicate hunger and disease, educate youth and reduce environmental waste and energy consumption. For more information, visit


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