News Release
FOR IMMEDIATE RELEASE:
DATE:
 November 14, 2005
CONTACT: Denny Hopkins
717-240-1566

   
TOPS MKTS, MARTIN'S SUPER FOOD STORE & THEIR CUSTOMERS JOIN FORCES TO SUPPORT FOODLINK & THE SALVATI
Annual

Rochester, NY - In a special event held this morning at the Jefferson Road location, Tops Markets and Martin's Super Food Store kicked off their annual "Hope for the Holidays" program to help support Foodlink and The Salvation Army in their missions to feed those in need. Through various events and promotions, Tops and Martin's are offering their customers the opportunity to give back to their community and help brighten the holidays for needy families.

"We believe it is so important for Tops and Martin's to fulfill its missions of feeding those less fortunate, particularly during the holidays," said Mike Davidson, regional vice president, Tops Markets. "I'm sure this holiday season Rochestarians will once again show their dedication to Foodlink and The Salvation Army. Last year, Tops customers who donated $1 at the checkout raised over $226,000 chain wide for food banks and the Salvation Army, including $25,000 in Rochester alone.

Through November and December, Tops and Martin's customers will have a few options to help support Foodlink and The Salvation Army:

-Hope for the Holidays - a shopper friendly program that encourages Tops and Martin's customers to help Foodlink and The Salvation Army by adding $1 to their grocery bill. The program runs November 13th through December 3rd. All proceeds raised will help support Foodlink and The Salvation Army this holiday season.

-Community Food Drive - kicks off November 14th and runs through December 3rd. Green food drive barrels will be placed at the entrances of area Tops and Martin's locations for customers to drop off their non-perishable goods.

-BonusCard Turkeys - gives Tops and Martin's customers, who have earned 250 points on their BonusCard during the month of November, the option to donate their free turkey to Foodlink.

Also at this morning's event, Tops representatives presented Foodlink and The Salvation Army with 300 turkeys to help families across Rochester enjoy a Thanksgiving meal. Students from Jefferson Road School, along with local mascots, including Foodlink's Cool Can, Rex from the Rochester Rhinos and Moose from the Rochester Amerks, helped to load up the Thanksgiving birds on Foodlink and Salvation Army trucks.

"With the skyrocketing costs of fuel and an expected record cold winter ahead, low income-families are finding it even harder to stretch their dollars to make ends meet," stated Tom Ferraro, Executive Director of Foodlink. "Tops and Martin's stores make it easy this holiday season for all of us to help give to our neighbors in need."

Tops Markets, LLC, headquartered in Williamsville, NY is one of four retail operating companies under Ahold USA and is a division of Giant Food Stores in Carlisle, PA. Tops currently operates 134 Tops Markets, 5 Martin's Super Food Stores. With nearly 18,000 associates, Tops serves a three state market area. For more information about Tops Markets or Martin's Super Food Stores, visit the companies' websites at www.topsmarkets.com or www.martinssuperfood.com.

 

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