News Release
FOR IMMEDIATE RELEASE:
DATE:
 October 19, 2006
CONTACT: Tracy Pawelski
tracy.pawelski@aholdusa.com

   
TOPS MARKETS COMPLETES MULTI-MILLION DOLLAR REMODEL AT EAST AURORA STORE
Store renovation is part of multi-year WNY reinvestment campaign

East Aurora, NY - TOPS Markets today announced the completion of another one of the company's Buffalo Niagara store remodels, its East Aurora location at 65 Grey Street. During the remodeling process, the East Aurora TOPS was significantly refurbished from the upgrade of current amenities to the addition of new features and departments.

"Our goal was to provide our customers with as little inconvenience as possible throughout the remodel process," said Gary Thauer, store manager. "Not only were we able to give the store an overall facelift, but we also provide shoppers with a more enhanced shopping experience with the addition of state-of-the-art technology and a greater emphasis on health and wellness."

In addition to an entirely new decor package, East Aurora customers will find updated meat, bulk food, Carry Out Cafe and Relax, Renew. Revive departments. New departments to the store include Nature's Promise Marketplace, a "health food store within the store," offering an expanded variety of natural and organic products, including TOPS' own brand, Nature's Promise, and organic selections of produce, dairy, meat and poultry products. Along with an increased emphasis on natural and organic, the remodeled store features state-of-the-art technology to provide customers with a more convenient shopping experience. In addition to friendly cashiers, EasyShop allows customers to use a hand-held device to scan and bag items in their cart as they shop. It provides customers with a running total of their purchases prior to checkout. Once a customer is done shopping, all they do at the checkout is pay and go, providing a faster checkout process. EasyWeigh allows customers to weigh produce, bulk foods and other random weight items. After placing the item in a bag and placing it on the scale, the customer enters a PLU (price look-up) number on the touch-screen, which then prints the barcode label that is used for checkout.

In April, TOPS officials announced a multi-million dollar, multi-year capital reinvestment campaign at the company's stores throughout the Buffalo Niagara region. East Aurora and seven additional stores have completed renovations, including Elmwood Avenue in Buffalo, Cheektowaga, Depew, East Aurora, Lockport, Medina, Niagara Falls, and West Seneca. Remodels at additional locations will be completed over the next several months.

"TOPS has gone above and beyond our original $20 million commitment for 2006. We are well on track to exceed that original capital investment on the renovations of eleven of our stores by the end of this year," said Max Henderson, Jr., executive vice president and general manager. "Our customers can expect the same or more for 2007 as TOPS continues with our multi-year reinvestment campaign."

TOPS Markets, LLC, headquartered in Williamsville, NY, is one of four retail-operating companies under Ahold USA and is a division of Giant Food Stores in Carlisle, PA. TOPS currently operates 119 TOPS Markets and 4 Martin's Super Food Stores. With nearly 16,000 associates, TOPS serves a three state market area. For more information about TOPS Markets or Martin's Super Food Stores, visit the companies' websites at www.topsmarkets.com or www.martinssuperfood.com.

 

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