Effective immediately, consumers who shop at the Batavia store can get up to a 30-day supply of one of more than 300 common generic prescription maintenance medications that treat conditions such as high cholesterol, diabetes and high blood pressure at a cost of $3.99 each. All consumers are eligible for the program by paying a $5 annual enrollment fee.

“The number of Americans without adequate health insurance is staggering,” said Frank Curci, Tops Markets president and CEO. “We felt that in these difficult economic times it is our responsibility to offer consumers the piece of mind that they can obtain affordable pharmacy services.”

“Tops’ prescription savings plan is another way that we can pass along significant value and savings to our customers,” Curci added. “We’re testing the plan at various locations and expect to eventually expand the program to all Tops stores.”

Consumers can sign up for the $3.99 Generic Prescription Drug Program at the Tops Friendly Markets pharmacy at the Batavia store. A list of all medications covered by the plan is also available at any Tops pharmacy. In addition, program members will receive significant discounts on most brand name and many other generic medications.

Tops Markets, LLC, is headquartered in Williamsville, NY and operates 71 full-service supermarkets and five franchise supermarkets. With over 10,000 associates, Tops is the leading full-service grocery retailer in Western New York, Central New York, including Rochester, and Northwestern Pennsylvania. For more information about Tops Markets, visit the company's Web site at www.topsmarkets.com.

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