News Release
 July 26, 2012
CONTACT: Katie McKenna

Winner of $10,000 college tuition claims prize at DeWitt Tops store

WILLIAMSVILLE, NY – Tops Friendly Markets, a leading full-service grocery retailer in upstate New York and northern Pennsylvania, is proud to announce Brenda Kellar of West Monroe, NY as the fourth major winner in Tops’ 50th Anniversary Monopoly® Collect and Win Game. Kellar is the winner of $10,000 in college tuition as part of the customer game that is based on the world-famous Hasbro board game, MONOPOLY®.

Kellar collected the winning ticket after making a purchase inside the Tops Friendly Markets located at 4410 East Genesee Street, DeWitt, NY. Kellar is the fourth major prize winner in Tops’ 50th Anniversary Monopoly® Collect and Win Game. Tops representatives celebrated with a formal presentation for Kellar on Thursday, July 26.

In its third year of play, the game is the first of its kind for a grocer in the area and allows customers to play every time they checked-out and used their BonusPlus or BonusCard at any Tops Markets location. Customers played the 50th Anniversary Monopoly® Collect and Win game by obtaining a free game board at any Tops Markets location, and upon checkout one game ticket was given automatically. Inside the game tickets were 4 prize-markers as well as instant win prizes or coupons. As customers collected prize-markers, they were placed on one of 14 individual games on the MONOPOLY prize board. A prize was awarded once one of any 14 individual games was completed. Customers had the opportunity to earn bonus game tickets by purchasing more than 2,000 specially marked products using their Tops BonusPlus or BonusCard.

New this year in conjunction with Tops’ 50th anniversary, was the introduction of a $250,000 guaranteed cash payout. Up to 200 customers that found the special “golden” prize-markers will have a chance to win the $250,000 prize. At the conclusion of the 50th Anniversary Monopoly Collect and Win game, each customer will be given a chance to open the $250,000 grand prize safe. Additionally, customers who submit Corvette sweepstakes prize-markers will be automatically entered into a drawing to win a 1962 Corvette.

Prizes and money saving offers totaled $13 million, including a $250,000 cash payout, up to five $50,000 cash payouts and up to five $10,000 college tuition payments. Other great prizes included multiples chances to win 50,000 Tops GasPoints, $5,000 cash payouts, LCD-HD TVs valued at $1,500, and Apple iPads®.

The Tops 50th Anniversary Monopoly Collect and Win Game runs through July 14th.

Tops Markets, LLC, is headquartered in Williamsville, NY and operates 132 full-service supermarkets – 127 company-owned and five franchise locations. With more than 14,000 associates, Tops is a leading full-service grocery retailer in upstate New York and northern Pennsylvania. For more information about Tops Markets, visit the company's website at


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