News Release
FOR IMMEDIATE RELEASE:
DATE:
 April 18, 2018
CONTACT: Kathy Romanowski
716 635 5577

   
TOPS EXPANDS SELECTION OF CHEF’D MEAL KIT LINE NOW AVAILABLE AT OVER EIGHTY STORES
Delicious and convenient meals to the table every time in almost no time at all

WILLIAMSVILLE, N.Y. – Who isn’t pressed for time these days? Between juggling work, family commitments, and a social calendar - there simply doesn’t seem to be enough hours in the day to sit down and enjoy a good home cooked meal with your family. The solution however, is within reach at your local TOPS Friendly Markets. Chef’d meal kits, offered exclusively at TOPS, are ideal for busy individuals and families on the go. Now with seven varieties of delicious choices to choose from, one for every night of the week, Chef’d meal kits take the pre-planning out of your nightly meals and put time back in your day.

“Chef'd answers the question for the person who says - I still want to feel like I've done all the cooking myself, but I don't want to dedicate two hours to go through the whole process,” said Jeff Culhane, senior vice president of merchandising for TOPS. “They are a great option for those looking for a well-balanced meal too. Because they're using fresh ingredients, there are less preservatives. You have a good balance between protein, carbs, and veggies.”

These dinner-made-easy meals offer generous portions for two of fresh, simple ingredients allowing you to make a healthy meal, every time, in as little as ten minutes often with plenty of left-overs to enjoy the next day. Pre-portioned ingredients take the guess work out of measuring, simple step-by-step recipe instructions are included, and unlike other meal kits, there are no subscription plans required. Simply stop by TOPS on your way home from work and pick up a Chef’d meal kit or add it to your regular grocery list so a flavorful chef inspired meal is always at your fingertips in your fridge.

Now you can enjoy five news delicious meal kit varieties in addition to two fan favorites, available only at your local TOPS including: • 20 Clove Garlic Chicken* • Black Truffle Butter Sirloin Steak* • Smoky Maple Pork Loin* • Chicken Tikka Masala* • Fried Chicken and Waffles* • Weeknight Chicken Pad Thai • Herb Crusted Flank Steaks *newly added selections

TOPS originally launched the Chef’d line in November of 2017. Chef’d partners with celebrated chefs and is led by an award winning culinary team with more than 30 years of experience in the food industry. Bringing that experience and expertise from their kitchens to customer’s tables to share with their families is something TOPS is very excited to stand behind.

These meal kits are the result of a partnership between Smithfield, a global food company, and Chef’d, allowing the teams to combine Smithfield’s unique knowledge of product development, sourcing capabilities, distribution network, and brand portfolio with Chef’d’s world-famous chefs, portfolio of delicious dishes, and direct-to-consumer experience.

To learn more about Chef’d meal kits exclusive to TOPS, please visit www.topsmarkets.com # # #

Tops Markets, LLC, is headquartered in Williamsville, NY and operates 169 full-service supermarkets with five additional by franchisees under the Tops banner. Tops employs over 14,000 associates and is a leading full-service grocery retailer in New York, northern Pennsylvania, and Vermont. For more information about Tops Markets, visit the company's website at www.topsmarkets.com.

 

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