News Release
 May 10, 2018
CONTACT: Kathy Romanowski

WILLIAMSVILLE, N.Y. – Tops Friendly Markets is pleased to announce that it is expanding its Instacart services once again to now include both Watertown and Cortland, NY. This expansion brings the overall number of TOPS stores with the Instacart program to 115. Instacart services will begin in both the Watertown and Cortland vicinities beginning today, May 10, 2018.

“This is TOPS’ third expansion of Instacart services in 2018 alone,” said Edward Rick, director, consumer marketing & digital for Tops Friendly Markets. “With each launch we've had such a positive response from customers, it just made sense to continue to bring the service to our valued customers throughout our geographic footprint.” TOPS announced the same-day home delivery service was available across the chain’s footprint in Buffalo, Rochester, and Syracuse, NY as well as Erie, PA during the last quarter of 2017. Earlier this year TOPS announced the additions of Rome, Poughkeepsie, and Olean to the fold. As one of the region’s largest supermarket chains, TOPS customers throughout the geographic footprint, whether residing in a larger city or a rural community, now have access to same-day home delivery from Instacart.

Thousands of items including fresh meat, seafood, and produce literally are right at shoppers fingertips and delivered to their doors in as little as one hour. Customers will not only find a vast majority of TOPS in store deals online, but will still find the brands they love, all while earning the gas points they value that they can redeem when they visit TOPS fuel stations. Customers can visit and enter their zip code to determine if they are within the current TOPS delivery area. To help celebrate the partnership of Instacart and TOPS, TOPS is offering a great deal when TOPS customers use the promo code "TakeTenOff" when they visit By entering this code customers will receive $10 off their first order of $35 or more. This code is valid through 5/19/18.

The new TOPS stores launching Instacart include: 22050 Seaway Shopping Center, Watertown, NY 13601 1330 Washington St., Watertown, NY 13601 3932 State Route 281 Cortland, NY 13045 Complete details on this offer will be available at For more information on Instacart delivery from TOPS please visit # # #

Tops Markets, LLC, is headquartered in Williamsville, NY and operates 169 full-service supermarkets with five additional by franchisees under the Tops banner. Tops employs over 14,000 associates and is a leading full-service grocery retailer in New York, northern Pennsylvania, and Vermont. For more information about Tops Markets, visit the company's website at


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