News Release
FOR IMMEDIATE RELEASE:
DATE:
 July 3, 2018
CONTACT: Kathy Romanowski
716 635 5577

   
TOPS TEAMS UP WITH LOCAL BAKERY TO BRING A TASTE OF LEBANESE CULTURE TO ITS SHELVES
Williamsville, N.Y. – When it comes to offering variety, TOPS prides itself in offering a vast array of products for its customers to choose from. Additionally, with a diverse and rich cultural base of shoppers TOPS loves to partner with local vendors who bring a unique product selection to its shelves. That’s why collaborating with the Issa family, who owns Cedars Bakery in Buffalo, NY was the perfect pairing.

Crafting a delicious and nutritious classic pita chip modeled after that which they grew up on in their own Lebanese culture, Issa’s Flame baked Pita chips, offered TOPS shoppers a new take on a go-to snack. Baked in a flame lit oven which gives them their unique appearance, texture, and taste, Issa pita chips have the crunch people crave! What’s more is that Issa chips are made with all natural ingredients and no preservatives offering shoppers and their families a healthy snacking option.

“We are incredibly grateful that Tops Markets has lent its shelves and given us a platform to provide our community with an authentic flame baked pita chip,” said Andrew Issa, owner, Cedars Bakery. “Making snacks that are made to share is our company's focus and we are excited to begin sharing Issa's Pita Chips with our neighbors shopping at Tops!”

“You’ll often see and hear in our advertising the phrase – TOPS Loves Local, and it’s true. We pride ourselves in supporting and investing in our local farmers and merchants, to support our local economy,” said Kristen Hanson, vice president of center store sales and merchandising. “When the opportunity came along to partner with Andrew Issa and his family owned bakery here in Western New York, it was a natural fit. They offered a quality product that not only tasted great, but it was also on point with natural ingredients, something that is important to many of our consumers.” ### About Tops Friendly Markets

Tops Markets, LLC, is headquartered in Williamsville, NY and operates 169 full-service supermarkets with five additional by franchisees under the Tops banner. Tops employs more than 14,000 associates and is a leading full-service grocery retailer in New York, northern Pennsylvania, and Vermont. For more information about Tops Markets, visit the company's website at www.topsmarkets.com.

 

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