News Release
 August 31, 2018
CONTACT: Kathy Romanowski-Sautter
716 635 5577

WILLIAMSVILLE, N.Y. – Tops Friendly Markets, a leading full-service grocery retailer in New York, northern Pennsylvania, and Vermont, is pleased to begin its annual campaign for the United Way of Erie and Niagara County. The campaign will kick off September 2 at all participating Tops Friendly Market locations in Erie and Niagara Counties and will run through September 15, 2018.

Customers can support the United Way and make a difference in their own backyard by purchasing a United Way icon for $1.00 or rounding up their change at the register. Tops will then donate the proceeds to United Way to support their mission of helping to bring people, organizations, and resources together to improve community well-being.

“Tops Markets strongly believes in giving back to the communities in which we serve. With the help and compassion of our associates and customers, we know we can make a difference supporting the United Way Campaign,” said Diane Colgan, United Way Board Member and senior vice president of marketing for Tops Markets.

Tops has conducted this campaign with the United Way since 2014 donating over $331,000. Additionally, Tops has been supporting the United Way’s Corporate Challenge, now in its eleventh year, which awards prizes to encourage people to donate. Tops also encourages its associates to make a contribution to the United Way’s annual campaign as well.

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ABOUT TOPS FRIENDLY MARKETS: Tops Markets, LLC, is headquartered in Williamsville, NY and operates 169 full-service supermarkets with five additional by franchisees under the Tops banner. Tops employs over 14,000 associates and is a leading full-service grocery retailer in New York, northern Pennsylvania, and Vermont. For more information about Tops Markets, visit the company's website at

MORE ABOUT THE UNITED WAY: The mission of the United Way of Buffalo & Erie County is to bring people, organizations and resources together to improve community well-being. For more information, and for a complete list of funded programs, visit


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