News Release |
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FOR IMMEDIATE RELEASE: DATE: August 30, 2018 |
CONTACT: Kathy Sautter 716 635 5577 |
TOPS COMMITS TO HELPING FAMILIES EAT AT HOME TOGETHER MORE OFTEN DURING NATIONAL FAMILY MEALS MONTH™
Enter to Win a Trip to Bring Your Family Home to Share a Meal for the Holidays! |
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(Williamsville, NY) – With an aim to inspire families to eat at home together more often, Tops Friendly Markets is celebrating National Family Meals Month™ in September, encouraging customers to share one more meal together each per week at home, and highlighting simple, healthy meal solutions in nearly every aisle, every day. Numerous studies underscore the long-term health, academic and societal benefits of consistently eating together as a family, yet, according to a 2013 Harris poll, only 30 percent of American families share dinner every night. In addition, recent research proves that people who frequently cook at home eat fewer, healthier calories.' “September is the perfect month to spotlight the long-term benefits of family meals, and start a conversation that encourages and inspires people to return to the kitchen,” said Kathy Sautter, public and media relations manager. “Juggling the demands of modern life—school, sports, jobs and long commutes— can sabotage the best laid plans for home-cooked meals. We want to help our shoppers make wholesome meals together, at home, a modern family tradition.” “Interest in creating more opportunities for families to eat meals together is at a critical point in our society,” said Leslie Sarasin, president and CEO of the Food Marketing Institute, creator of National Family Meals Month™. “The will to return to the table exists, but families need a friendly, familiar voice to encourage, guide and help them. That voice comes from their neighborhood grocer.” Recognizing mealtime struggles are real and shared by families of all shapes and sizes, Tops is offering more solutions than ever before, giving shoppers the tools they need to make one more family meal at home. Visit topsmarkets.com/FamilyMeals for great family meal ideas. Raise Your Mitt to Commit™ to One More Meal at Home per Week Tops is encouraging the community to join the National Family Meals Month movement by pledging to one more meal at home per week. Make it official, and shareable, by posting a selfie wearing your favorite oven mitt with the hashtag #familymealsmonth. Follow Tops on Facebook (@topsfriendlymarkets) and Twitter (@topsmarkets) to join the conversation this September. Bring the Family Home Sweepstakes Tops wants to help you bring your family member(s) home so you can gather your entire family around the dinner table for a special meal. Visit TopsMarkets.com/FamilyMeals to enter to win a Tops gift card (valued at $500) and a Southwest or Delta Air Lines gift card (valued at $1,000) to help bring a family member(s) home to share a meal together during the holidays. Buy any participating TOPS branded product and receive an extra entry into the sweepstakes for each item purchased during the sweepstakes (9/22-/10/27/18). About National Family Meals Month™ As the voice of food retail, the Food Marketing Institute created National Family Meals Month™ as a nationwide, annual event to highlight the mealtime solutions offered by grocers and to encourage families to share one more meal at home per week. About Tops Friendly Markets Tops Markets, LLC, is headquartered in Williamsville, NY and operates 169 full-service supermarkets with five additional by franchisees under the Tops banner. Tops employs more than 14,000 associates and is a leading full-service grocery retailer in New York, northern Pennsylvania, and Vermont. For more information about Tops Markets, visit the company's website at www.topsmarkets.com. 'Source Note: Cornell University College of Human Ecology Department of Policy Analysis and Management: Do Family Meals Really Make a Difference?, Eliza Cook, Rachel Dunifon. 2012; Accessed [date], http://www.human.cornell.edu/pam/outreach/upload/Family-Mealtimes-2.pdf
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